How to send digital wedding invitations
Build the list by household, send in two waves, and use the delivery report to chase failures instead of people.
Send digital invitations by household, not by person: one email or text addressed to the family by name, carrying the invitation and a link to your website, with RSVP built into the same journey. Then watch the delivery report and chase the failures, not the people.
Build the list by household first
"The Alvarez family" is one invitation, one reply, one meal count conversation. Splitting a couple into two invitations is how you end up with one yes, one silence, and a phone call.
Get one good contact per household
An email address is the primary channel; a mobile number is the backup for reminders. Verify the addresses you are least sure about before you send: the invitation that fails silently is always the one that mattered.
Write the message in three parts
A line that names them, the invitation itself with date, time, and venue, and one clear action: reply here. Everything else (travel, dress code, parking, the FAQ) belongs on the website behind the link. Our invitation wording guide has the language for each host arrangement.
Send in two waves
Send to ten friendly households first. Check how it renders on a phone, confirm the RSVP link works, fix anything odd. Then send the rest. A typo caught at ten is a correction; caught at a hundred and fifty it is a second invitation.
Use the delivery report
Delivered, opened, replied: three columns tell you who to chase and how. Bounces get a corrected address. Opened but no reply gets a short text. Never opened after a week gets a phone call.
Text is a reminder channel, not an invitation channel
One reminder about two weeks before RSVPs close, one with travel details in the final week, and updates on the day itself. Every message needs a way to opt out, and anyone who opts out should still get the same information by email.
Keep paper where it earns its place
Print for the guests who will keep the card, and for the welcome table. A QR code on printed signage bridges the two: the card is the keepsake, the scan is the details.
FAQ
How do you send digital wedding invitations?
Collect one email or mobile number per household, address the invitation to the household by name, send it with a link to your wedding website, and track opens and RSVPs from the same place.
Are digital wedding invitations acceptable?
Yes, and for most weddings now they are the norm. Send a printed card only to the guests who would be genuinely hurt without one: usually grandparents and a handful of older relatives.
When should digital wedding invitations be sent?
Six to eight weeks before the wedding, or twelve for a destination wedding. Digital delivery is instant, so the timing rule is about giving guests time to plan, not about post.
Should you send wedding invitations by email or text?
Email for the invitation itself, text for the reminder. Email carries the design and the details; a short text two weeks before RSVP close is what actually gets the reply.
How do you follow up on digital invitations nobody opened?
Check the delivery report first: an unopened invitation is often a wrong address or a spam folder, not a snub. Resend to a corrected address, then call.
Simplyweds sends digital invitations by household with delivery tracking and RSVP in the same flow.